Baby Born On July 11th at 7:11 Weighing 7lbs. 11 oz, Wins College Fund

Call it kismet, or stranger than fiction: A baby girl in St. Louis was born on7-Eleven Day at 7:11 p.m., weighing 7 pounds and 11 ounces.

Lovingly referred to as the "7-Eleven Baby," officials at the 7-Eleven convenience store chain are ensuring that J'Aime Brown is taken care of well into her teenage years, kickstarting her college fund and supplying childcare goods to her family.

Her parents, Johntez Brown and Rachel Langford, are overjoyed at her birth. Langford said J'Aime's birth followed a pattern,telling CNN shesaw the numbers 7 and 11 repeatedly over the course of her pregnancy.

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